EBA Odesa Sales Time

06/ 09/ 2018

How to increase personal and corporate sales? Is the question in the product you are selling, or more importantly, how exactly do you do it? Which components increase the likelihood of successful sales – technique or psychology?

On September 6, these and other issues were answered by Olga Antonova – the standing speaker of the EBA Odesa Sales Time.

First of all, Ms. Olga, told how exactly this or that company attracts the buyer and how it can influence his decision. Also discussed:

  • 6 components of sales (sequence, instructions, tools, basic employee motivation, control measures, hiring procedure) and what they should be;
  • selecting the right employees and metaprograms which help in it;
  • personal effectiveness secrets for managers and sellers – some life hacks to be used to ensure your performance has the highest rates;
  • general checklist of sales (plan, indicators, status of sellers / company, sales script, employee training, sales book);
  • key stages of sales and increase of their efficiency.

In addition, the participants reviewed some sales’ cases offered by the speaker and analyzed the mistakes and corrections, summed up the most useful tips for further implementation and use in their own companies.


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Olha Antonova
Business coach for sales and service; develops a sales culture in the commercial sector, including segments b2b and b2c
Olha Antonova

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