Online-Development Programme: Professional Power and Influence: The Art of Being Heard

• Status:New season starts on February 16th, 2027
• Duration:16 February - 04 March
• Language: Ukrainian
• Time:16, 18, 23, 25 February and March 02, 04 March, 17:00–19:00 Kyiv time
• Fee for EBA members:14400 UAH
• Early Registration for EBA members:12500 UAH till 16th January, 2027
• Place: ZOOM
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About the Programme

Professional influence is defined not only by experience, job title, or level of expertise but also by the ability to assert oneself confidently, communicate ideas effectively, stand one’s ground, and build trust with others. Why are some professionals heard and their opinions valued, while others—possessing equal knowledge and competence—go unnoticed? How can you establish professional authority without resorting to pressure, excessive self-promotion, or the constant need to prove your worth?

EBA Management Development Center team, together with Olena Shcherbiuk, invite you to participate in a new Online-Development Programme: Professional Power and Influence: The Art of Being Heard.

Format:

• 16, 18, 23, 25 February and March 02, 04 March, 17:00–19:00
• Online, Zoom

Target audience: Executives and managers at various levels, team leads and project managers, HR specialists, HR Business Partners and People Managers, experts and experienced professionals, specialists preparing for leadership roles or career advancement, and anyone seeking to strengthen their professional standing.

Tools you will master during the training:

• Assertive communication — confidently standing your ground, setting personal boundaries, and knowing how to say “no.”
• Marshall Rosenberg’s Nonviolent Communication principles — constructively expressing disagreement without blame and finding mutually acceptable solutions.
• Persuasive communication techniques — using pauses, voice, speaking pace, and non-verbal signals.
• Structuring thoughts and argumentation — clearly presenting ideas, justifying decisions, and maintaining the listener’s attention.
• Emotional intelligence — recognizing the emotions, needs, and motives of your conversation partner.
• Active listening and effective questioning — tools for better understanding others and overcoming communication barriers.
• Building a professional reputation and personal brand — developing professional visibility, trust, and authority.
• Emotional self-regulation — maintaining inner balance amidst stress, pressure, and conflict. Psychological flexibility: adapting to change and unpredictable circumstances.
• Tools for resource replenishment: maintaining professional resilience and effectiveness.

PROGRAMME

Module 1. Professional Presence: Why Some Are Noticed and Others Are Not – February 16, 17:00 – 19:00

• What shapes professional confidence, authority, and a sense of inner stability.
• How self-perception influences behavior and the attitudes of others.
• Recognizing one’s own strengths and professional value.
• Behavioral habits that subtly undermine authority.
• How to demonstrate competence without self-deprecation or excessive self-promotion.

Module 2. The Power of Stance: Avoiding Self-Diminishment – February 18, 17:00 – 19:00

• How to confidently stand your ground without aggression or excessive justification.
• Assertiveness as the foundation of professional communication.
• Marshall Rosenberg’s principles of Nonviolent Communication: expressing disagreement without blame, understanding the other person’s needs, and finding constructive solutions.
• How to say “no,” set boundaries, and maintain respect during difficult conversations.

Module 3. The Weight of Words: Speaking Less, Influencing More – February 23, 17:00 – 19:00

• How to speak clearly, confidently, and persuasively without unnecessary words or pressure. The power of pauses, voice, speaking pace, and non-verbal signals.
• Structuring your thoughts so that the key message is heard and understood.
• Language patterns that undermine your professional standing.
• Presenting ideas, justifying decisions, and maintaining your listeners’ attention.

Module 4. The Psychology of Interaction: Understanding People and Being Heard – February 25, 17:00–19:00

• Emotional intelligence as a tool for effective professional interaction.
• Recognizing the emotions, needs, and motivations of others.
• Active listening and questioning techniques to foster better understanding.
• Psychological barriers to mutual understanding.
• Handling criticism, emotional reactions, and tension during communication.

Module 5. Professional Reputation: Building Trust and Authority – March 2, 17:00–19:00

• What shapes a leader’s professional reputation and its impact on their authority.
• Personal branding: what you are known and valued for.
• How consistency, accountability, and honoring commitments build trust.
• Achieving professional visibility without intrusive self-promotion.
• Turning your competencies and results into long-term professional capital.

Module 6. Inner Strength: How to Maintain Resilience and Influence Under Pressure – March 4, 17:00 – 19:00

• How stress and uncertainty affect behavior, communication, and decision-making.
• Emotional self-regulation and maintaining inner balance in challenging situations.
• How to respond to pressure, conflicts, and unforeseen circumstances.
• Psychological flexibility and the ability to adapt to change.
• Practical tools for replenishing resources and maintaining professional effectiveness.

Upon successful completion of the programme, you will receive a certificate confirming successful completion.

Please note that the opinions and views expressed by the trainer (speaker) during the event are solely his/her personal position and intellectual property and do not in any way represent the official position of the European Business Association.

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