fbpx
Size of letters 1x
Site color
Image
Additionally
Line height
Letter spacing
Font
Embedded items (videos, maps, etc.)
 

How to sell services?

13/ 05/ 2022
  On the 3rd Module of the EBA Odesa Sales School we talked about selling services. Participants discussed how important it is to clarify the clients requests and needs, and only then make presentations. You should be gratitude to customers, do something extra for a particular person, especially in this difficult time. People want to buy a product from satisfied people who empathetically and happily talk about their product, because our condition affects sales. For a client to buy from us: it is important that people know about us (you need to talk about yourself, talk to people, etc.), it is very important that the client wants to buy from us (what does not depend on us, in fact, but depends on desire), and his willingness to pay. We learned that the service is not tangible, inseparable from the source, may differ in quality and it is not stored in time and space. Therefore, it must be marked, captured, materialized.  Olha Antonova, the trainer, noticed that when the customer speaks 70% and the seller 30% - the sale can take place. The speaker also shared the following life-hacks:  Add to the portfolio of tools strong and delicious words, my story - we can talk about what issues we have helped to solve their customers. Using figures and facts without evaluative judgments.  During a decent presentation we can: ask questions, give a kitten, tell in the language of numbers, facts, use vivid images. Fact tells, story sells. Use the formula: 3 sentences, 3 theses, 3 words.  Improvisation is the worst thing in sales, so you need to bring your presentation to automatism. See you in June on the 4th School’s module!  

On the 3rd Module of the EBA Odesa Sales School we talked about selling services. Participants discussed how important it is to clarify the client’s requests and needs, and only then make presentations. You should be gratitude to customers, do something extra for a particular person, especially in this difficult time. People want to buy a product from satisfied people who empathetically and happily talk about their product, because our condition affects sales. For a client to buy from us: it is important that people know about us (you need to talk about yourself, talk to people, etc.), it is very important that the client wants to buy from us (what does not depend on us, in fact, but depends on desire), and his willingness to pay. We learned that the service is not tangible, inseparable from the source, may differ in quality and it is not stored in time and space. Therefore, it must be marked, captured, materialized. 

Olha Antonova, the trainer, noticed that when the customer speaks 70% and the seller 30% – the sale can take place. The speaker also shared the following life-hacks: 

  • Add to the portfolio of tools “strong and delicious words”, “my story” – we can talk about what issues we have helped to solve their customers. Using figures and facts without evaluative judgments. 
  • During a decent presentation we can: ask questions, “give a kitten”, tell in the language of numbers, facts, use vivid images. Fact tells, story sells.
  • Use the formula: 3 sentences, 3 theses, 3 words. 
  • Improvisation is the worst thing in sales, so you need to bring your presentation to automatism.

See you in June on the 4th School’s module!  

Speakers

1 / 1
Olha Antonova
Business coach for sales and service; develops a sales culture in the commercial sector, including segments b2b and b2c
Olha Antonova

If you have found a spelling error, please, notify us by selecting that text and pressing Ctrl+Enter.

Start
in the Telegram bot
Read articles. Share in social networks

Spelling error report

The following text will be sent to our editors: