Unlimit Ukraine GrowHub: Entering a New Market and Attracting Customers

The Unlimit Ukraine project by the European Business Association, together with Finmap, Alfa Gold, Holaris, invite you to participate a new educational platform for entrepreneurs — GrowHub: Knowledge That Works.

The platform was created to provide representatives of small and medium-sized businesses in Ukraine with access to practical knowledge about modern financial tools for business management, strengthen companies’ financial resilience, and support entrepreneurs during a period of economic turbulence.

We invite you to join the fifth webinar of the platform, which will take place on June 25 at 11:00 AM, on the topic: “Entering a New Market and Attracting Customers“.

A new market means new opportunities. However, without a clear strategy, it can also mean additional costs with little or no return. During this webinar, we will explore how to confidently enter a new market by understanding your audience, selecting the right channels, and building a consistent flow of customers.

During the webinar, participants will learn about:

• How to research a new market and avoid wasting time on assumptions
• How to identify your target audience and communicate in their language
• Which marketing channels are truly effective in 2026
• How to test advertising campaigns without large budgets and avoid wasting money
• How to develop a sales strategy for a new market
• How to build a sustainable customer acquisition system instead of relying on one-time sales

Outcome: you will receive a practical customer acquisition plan to support your business growth.

Speaker:

Alina Kashapova is the Founder and CEO of Holaris, an integrated business development ecosystem that includes Holaris.Marketing, a systematic marketing department serving Ukrainian companies.
She has more than 7 years of experience in marketing, over 9 years of experience in team and business process management, and more than 4 years of experience growing her own company without external investment. Together with her team, she has delivered projects for more than 200 businesses, with 66% of clients coming through referrals. She currently leads a team of 30 professionals.
Alina is also a lecturer and mentor for Diia.Business programs (“Vidvazhna,” “Vlasne,” and “Traiektoriia”), as well as initiatives organized by CZVL, Mercy Corps, Choice31, the Social Change Platform, and Talanovyti.

Event format: online via Zoom.us.

Participation is free upon prior registration. The number of places is limited.

Register today and receive a practical roadmap for attracting new customers to your business.

We look forward to welcoming you to GrowHub: Knowledge That Works.

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