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Online-Lecture: Designing for Non-Designers: How to Manage Audience Attention

Trends and Innovations
  • Date: 15/11/2022 (TUE)
  • Language: Ukrainian
  • Time: 11:00 - 12:30
  • Fee:free of charge
Place:

Will be online

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  Online-Lecture: Designing for Non-Designers: How to Manage Audience Attention. Date: 15 November2022. Time: 11:00 12:30. Language: Ukrainian. Fee: free of charge. Place: Will be online. Registration is open for everyone. Our brain is designed in such a way that, to save energy and speed, it filters out information that may seem insignificant. Most often, it happens unconsciously, we have almost no influence on what our mind considers worthy of attention. That is why even the most important idea can go unnoticed if it is not presented «deliciously».  EBA Management Development Center together with Yuriy Sakhno invites you to take part in the Online-Lecture: Designing for Non-Designers: How to Manage Audience Attention where you will learn how to add individuality to your presentations, reports, and announcements, how to make your written communication noticeable in the stream of information noise, and how to structure texts and place accents to convey the main message and encourage the viewer to act.  Speaker: Yuriy Sakhno, Head of Kyivstar design department. Practicing designer with more than 20 years of experience.  Topics under discussion: Why visual images are so important and convenient for us, how much information enters the brain, and how much we imagine? What are the structures of the texts, what are the peculiarities of the design of each structure, how to focus attention on what is necessary, and what is unnecessary, on the contrary, hide from the eyes of the viewer? How to help the reader «pass» through the entire document and get all the information? Features of using fonts in documents. Are there good and bad colors, and how to choose a color harmony? Information partners: OLX.ua, Work.uaSpeakers. Yuriy Sakhno. Head of Kyivstar design department. Practicing designer with more than 25 years of experience.. You can send a question to:. Contact person:. Anna Merkulova. E-mail [email protected]. Contact Phone. 044 496 06 01.

Registration is open for everyone.

Our brain is designed in such a way that, to save energy and speed, it filters out information that may seem insignificant. Most often, it happens unconsciously, we have almost no influence on what our mind considers worthy of attention. That is why even the most important idea can go unnoticed if it is not presented «deliciously».

EBA Management Development Center together with Yuriy Sakhno invites you to take part in the Online-Lecture: Designing for Non-Designers: How to Manage Audience Attention where you will learn how to add individuality to your presentations, reports, and announcements, how to make your written communication noticeable in the stream of information noise, and how to structure texts and place accents to convey the main message and encourage the viewer to act.

Speaker: Yuriy Sakhno, Head of Kyivstar design department. Practicing designer with more than 20 years of experience.

Topics under discussion:

  • Why visual images are so important and convenient for us, how much information enters the brain, and how much we imagine?
  • What are the structures of the texts, what are the peculiarities of the design of each structure, how to focus attention on what is necessary, and what is unnecessary, on the contrary, hide from the eyes of the viewer?
  • How to help the reader «pass» through the entire document and get all the information?
  • Features of using fonts in documents.
  • Are there good and bad colors, and how to choose a color harmony?

Information partners: OLX.ua, Work.ua

Speakers

1 / 1
Yuriy Sakhno
Head of Kyivstar design department. Practicing designer with more than 25 years of experience.
Yuriy Sakhno

You can send a question to:

Contact person:

Anna Merkulova

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