Expert Talks: HR&Marketing Collaboration for Brand Awareness

  • Date: 25/09/2019
  • Time: 16:30 - 19:00
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We invite you to the Association’s expert discussion on HR & Marketing Collaboration for Brand Awareness.

The meeting will be held on September 25, from 17.00 to 19.00 (registration starts at 16.30) in the office of “Kredobank” at 1 Tsehova Street (near Forum Lviv Shopping Center).

Experts of the event:

  1. Olena Skyba, HR Director at Kredobank. Olena will talk about the cooperation between marketing and HR, what are the main tools borrowed from modern marketing to HR and for what purpose.
  2. Khrystyna Makulovych, Head of Information and Marketing Department at the Ukrainian Catholic University. Khrystyna will share her experience of how a team can be a powerful tool in fostering loyalty to the company.
  3. Zenoviy Pavlyuk, HR Marketing Director at SoftServe. Anna will tell the participants what marketing tools HR can use to engage with potential candidates.

The format of the meeting includes short speeches and public discussion, so prepare the tricky questions 🙂

Why is it worth to come to a meeting?

  1. You can learn new HR marketing tools or take a fresh look at existing ones.
  2. You will understand why do you need HR marketing for your company and how to get your team involved in HR brand formation.
  3. You can get the answers from the experts on questions that you are interested in this topic. Just ask!
  4. You can talk to experts and meet new colleagues among the participants at the meeting.
  5. You will take a break from working tasks and move beyond the workflow to look at some situations from the new side.

Participation in the meeting is free of charge by pre-registration through the EBA site for the members of the Association and at the personal invitation of the Association’s team and speakers – for non-members.

You can send a question to:

Contact person:

Yulia Lehka

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