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Baker McKenzie advises Digital Media Solutions on the acquisition of assets of ClickDealer

12/ 04/ 2023
  The Kyiv office of Baker McKenzie acted as Ukrainian legal counsel to Digital Media Solutions (DMS), a leading provider of technology-enabled digital performance advertising solutions, in a multi-jurisdictional transaction for the acquisition of assets of ClickDealer, a global performance marketing company. The deal will allow DMS to expand its brand-direct business globally, enabling DMS to serve more advertisers and consumers in key verticals and end markets. The Baker McKenzie Kyiv team working on the transaction was led by Senior Associate Alyona Furda under the supervision of Managing Partner Viacheslav Yakymchuk and included Associates Artem Sinelnikov and Oleksandr Savvi (Corporate), Dmytro Skydan (Intellectual Property), Olga Sikorska (Employment) and Ievgen Bidnyi (Dispute Resolution). The teams work on this transaction covered the due diligence exercise of ClickDealer Ukraine and its assets, contribution to transactional documents and assistance with post-closing matters. Commenting on the transaction, Viacheslav Yakymchuk, managing partner at the Kyiv office of Baker McKenzie, said: We are thrilled to have been involved in this transaction, which not only highlights the continued interest of investors in the IT sector, but also proves the resilience of the industry amid challenging times. We are proud to have played a part in facilitating this deal and look forward to continuing to support our clients in navigating complex cross-border transactions. * * * About DMS Founded in 2012, DMS is a leading provider of technology-enabled digital performance advertising solutions connecting consumers and advertisers within auto, home, health and life insurance plus a long list of top consumer verticals. https://digitalmediasolutions.com About ClickDealer Founded in 2012, ClickDealer is a global performance marketing company, centered on developing solutions to fulfill marketing goals across the industry. One of the founders, Max Polyakov, is also well-known as the founder of Firefly Aerospace and EOS Data Analytics. https://www.clickdealer.com/ About Baker McKenzie Baker McKenzie is a transactional powerhouse, with more than 2,500 deal practitioners in 45 countries offering leading expertise in the areas most critical for our clients. We excel in complex transactions and cross-border deals – over 65% of our deals are multi-jurisdictional. We are global and local, combining money-market sophistication with local excellence. www.bakermckenzie.com/ukraine
  • The Kyiv office of Baker McKenzie acted as Ukrainian legal counsel to Digital Media Solutions (DMS), a leading provider of technology-enabled digital performance advertising solutions, in a multi-jurisdictional transaction for the acquisition of assets of ClickDealer, a global performance marketing company.
  • The deal will allow DMS to expand its brand-direct business globally, enabling DMS to serve more advertisers and consumers in key verticals and end markets.

The Baker McKenzie Kyiv team working on the transaction was led by Senior Associate Alyona Furda under the supervision of Managing Partner Viacheslav Yakymchuk and included Associates Artem Sinelnikov and Oleksandr Savvi (Corporate), Dmytro Skydan (Intellectual Property), Olga Sikorska (Employment) and Ievgen Bidnyi (Dispute Resolution). The team’s work on this transaction covered the due diligence exercise of ClickDealer Ukraine and its assets, contribution to transactional documents and assistance with post-closing matters.

Commenting on the transaction, Viacheslav Yakymchuk, managing partner at the Kyiv office of Baker McKenzie, said:

We are thrilled to have been involved in this transaction, which not only highlights the continued interest of investors in the IT sector, but also proves the resilience of the industry amid challenging times. We are proud to have played a part in facilitating this deal and look forward to continuing to support our clients in navigating complex cross-border transactions.

* * *

About DMS

Founded in 2012, DMS is a leading provider of technology-enabled digital performance advertising solutions connecting consumers and advertisers within auto, home, health and life insurance plus a long list of top consumer verticals. https://digitalmediasolutions.com

About ClickDealer

Founded in 2012, ClickDealer is a global performance marketing company, centered on developing solutions to fulfill marketing goals across the industry. One of the founders, Max Polyakov, is also well-known as the founder of Firefly Aerospace and EOS Data Analytics. https://www.clickdealer.com/

About Baker McKenzie

Baker McKenzie is a transactional powerhouse, with more than 2,500 deal practitioners in 45 countries offering leading expertise in the areas most critical for our clients. We excel in complex transactions and cross-border deals – over 65% of our deals are multi-jurisdictional. We are global and local, combining money-market sophistication with local excellence. www.bakermckenzie.com/ukraine

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