{"id":748460,"date":"2026-06-08T13:34:17","date_gmt":"2026-06-08T10:34:17","guid":{"rendered":"https:\/\/eba.com.ua\/?post_type=tribe_events&#038;p=748460"},"modified":"2026-06-09T09:19:23","modified_gmt":"2026-06-09T06:19:23","slug":"eba-odesa-brand-breakfast-brend-u-strichtsi-sotsialni-merezhi-yak-instrument-vplyvu-biznesu-2026-06-08-13-34","status":"publish","type":"tribe_events","link":"https:\/\/eba.com.ua\/en\/event\/eba-odesa-brand-breakfast-brend-u-strichtsi-sotsialni-merezhi-yak-instrument-vplyvu-biznesu-2026-06-08-13-34\/","title":{"rendered":"[:ua]EBA\u00a0Odesa\u00a0Brand\u00a0Breakfast\u00a0\u00ab\u0411\u0440\u0435\u043d\u0434 \u0443 \u0441\u0442\u0440\u0456\u0447\u0446\u0456: \u0441\u043e\u0446\u0456\u0430\u043b\u044c\u043d\u0456 \u043c\u0435\u0440\u0435\u0436\u0456 \u044f\u043a \u0456\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u0432\u043f\u043b\u0438\u0432\u0443 \u0431\u0456\u0437\u043d\u0435\u0441\u0443\u00bb[:en]EBA\u00a0Odesa\u00a0Brand\u00a0Breakfast\u00a0&#8220;Brand\u00a0in\u00a0the\u00a0Feed:\u00a0Social\u00a0Media\u00a0as\u00a0a\u00a0Business\u00a0Influence\u00a0Tool&#8221;[:]"},"content":{"rendered":"<p><\/p>\n<p>The EBA Southern Ukrainian Office invites you to join a new initiative by EBA Odesa Marketing Hub \u2014 the <b>EBA Odesa Brand Breakfast<\/b> \u2014 on the topic <b>&#8220;Brand in the Feed: Social Media as a Business Influence Tool&#8221;<\/b>.<\/p>\n<p>Simply having a presence on Facebook, Instagram, or LinkedIn is no longer enough. Every day, companies compete not only with each other, but also with the news, influencers, memes, AI-generated content, and thousands of other messages fighting for audience attention. In this environment, success is not determined by the number of posts, but by a brand&#8217;s ability to build trust, spark interest, and create real impact.<\/p>\n<p>During the PR &amp; Marketing Hub meeting, we will discuss how businesses can build a strong brand on social media, stay visible amid information overload, and use digital communications effectively to achieve their business goals.<\/p>\n<p><b>Date:<\/b> 18 June 2026 <\/p>\n<p><b>Time:<\/b> 11:00\u201313:00 <\/p>\n<p><b>Format:<\/b> in-person<\/p>\n<p><b>We will cover:<\/b><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\">key social media trends in 2026;<\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\">why some brands produce content for years that their audience never remembers;<\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\">how to turn a company&#8217;s social media pages into an effective tool for influence and communication;<\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\">the role of a leader&#8217;s personal brand in modern corporate communications;<\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"5\" data-aria-level=\"1\">how to strike the right balance between expertise, authenticity, and commercial goals;<\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559683&quot;:0,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"6\" data-aria-level=\"1\">what communication mistakes can cost a business its audience, trust, and reputation.<\/li>\n<\/ul>\n<p><b>Moderator: <\/b><strong>Alina Onika<\/strong>, Director of External and Internal Communications at the RDS Group of Companies and Head of the EBA Odesa PR &amp; Marketing Hub.<\/p>\n<p>We welcome company owners and executives, marketing and communications professionals, PR managers, and anyone looking to use social media not just as a publishing platform, but as an effective tool for brand and business growth.<\/p>\n<p><b>Please note: the number of places is limited (1 participant from 1 company) and prior registration is required!<\/b><\/p>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>The EBA Southern Ukrainian Office invites you to join a new initiative by EBA Odesa Marketing Hub \u2014 the EBA Odesa Brand Breakfast \u2014 on the topic &#8220;Brand in the Feed: Social Media as a Business Influence Tool&#8221;. Simply having a presence on Facebook, Instagram, or LinkedIn is no longer enough. Every day, companies compete [&hellip;]<\/p>\n","protected":false},"author":47276,"featured_media":748477,"comment_status":"open","ping_status":"closed","template":"","meta":{"inline_featured_image":false},"tags":[],"tribe_events_cat":[12166,12169,12170,12167,12168,116],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>EBA\u00a0Odesa\u00a0Brand\u00a0Breakfast\u00a0&quot;Brand\u00a0in\u00a0the\u00a0Feed:\u00a0Social\u00a0Media\u00a0as\u00a0a\u00a0Business\u00a0Influence\u00a0Tool&quot; - European Business Association<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/eba.com.ua\/event\/eba-odesa-brand-breakfast-brend-u-strichtsi-sotsialni-merezhi-yak-instrument-vplyvu-biznesu-2026-06-08-13-34\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EBA\u00a0Odesa\u00a0Brand\u00a0Breakfast\u00a0&quot;Brand\u00a0in\u00a0the\u00a0Feed:\u00a0Social\u00a0Media\u00a0as\u00a0a\u00a0Business\u00a0Influence\u00a0Tool&quot; - European Business Association\" \/>\n<meta property=\"og:description\" content=\"The EBA Southern Ukrainian Office invites you to join a new initiative by EBA Odesa Marketing Hub \u2014 the EBA Odesa Brand Breakfast \u2014 on the topic &#8220;Brand in the Feed: Social Media as a Business Influence Tool&#8221;. 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