{"id":460279,"date":"2023-02-10T14:05:41","date_gmt":"2023-02-10T12:05:41","guid":{"rendered":"https:\/\/eba.com.ua\/?post_type=tribe_events&#038;p=460279"},"modified":"2023-02-13T16:24:21","modified_gmt":"2023-02-13T14:24:21","slug":"online-lektsiya-optymizatsiya-b2b-marketyngu-cherez-programy-navchannya-kliyentiv-najkrashhi-praktyky-vid-providnyh-tehnologichnyh-kompanij-svitu-2023-02-10-14-05","status":"publish","type":"tribe_events","link":"https:\/\/eba.com.ua\/en\/event\/online-lektsiya-optymizatsiya-b2b-marketyngu-cherez-programy-navchannya-kliyentiv-najkrashhi-praktyky-vid-providnyh-tehnologichnyh-kompanij-svitu-2023-02-10-14-05\/","title":{"rendered":"[:ua]Online-\u043b\u0435\u043a\u0446\u0456\u044f: \u041e\u043f\u0442\u0438\u043c\u0456\u0437\u0430\u0446\u0456\u044f B2B \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443 \u0447\u0435\u0440\u0435\u0437 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438 \u043d\u0430\u0432\u0447\u0430\u043d\u043d\u044f \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432: \u043d\u0430\u0439\u043a\u0440\u0430\u0449\u0456 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438 \u0432\u0456\u0434 \u043f\u0440\u043e\u0432\u0456\u0434\u043d\u0438\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0447\u043d\u0438\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0439 \u0441\u0432\u0456\u0442\u0443 [:en]Online-Lecture: Boosting B2B Marketing Through Customer Education: Best Practices From the World\u2019s Top Tech  [:]"},"content":{"rendered":"<p><\/p>\n<p><span style=\"color: #ff0000\"><strong>Registration is open for everyone.<\/strong><\/span><\/p>\n<p>Companies across most industries are going through multiple economic, geopolitical, and social disruptions. Extra pressure comes from today\u2019s customers having more choices and powers than ever, driving competition to unprecedented levels. Traditional omnichannel marketing strategies have lost their efficiency and led to decreased ROI, across software, technology, b2b services and\/or subscription-based businesses. Today\u2019s b2b marketing is evolving around engagement, discovery, education, and inspiration \u2014 and this requires a fundamental rethinking of how companies communicate with their customers.\u00a0<\/p>\n<p>EBA Management Development Centre together with <strong>Alexandra Allison Syzova<\/strong> invite you to take part in the\u00a0<strong>Online-Lecture:<\/strong> <strong>Boosting B2B <\/strong><strong>M<\/strong><strong>arketing <\/strong><strong>T<\/strong><strong>hrough <\/strong><strong>C<\/strong><strong>ustomer <\/strong><strong>E<\/strong><strong>ducation: <\/strong><strong>B<\/strong><strong>est <\/strong><strong>P<\/strong><strong>ractices From the <\/strong><strong>W<\/strong><strong>orld\u2019s <\/strong><strong>T<\/strong><strong>op <\/strong><strong>T<\/strong><strong>ech<\/strong><strong>.<\/strong><\/p>\n<p><strong>Speaker: <\/strong><strong>Alexandra Allison Syzova<\/strong>, Dr. Managing Director, Enable Growth Ltd (UK). Ex-Google, Microsoft, Cisco, London Business School.<\/p>\n<p><strong>Topics under discussion<\/strong><strong>:<\/strong><\/p>\n<ul>\n<li>What customer education is and why it matters today.<\/li>\n<li>3 ways customer education is changing marketing, PR and communications.<\/li>\n<li>Types of customer education solutions and their benefits throughout the sales funnel.<\/li>\n<li>How to build successful customer education programs in your company to acquire new customers and upsell the existing ones.<\/li>\n<\/ul>\n<p><span style=\"color: #000000\"><strong>Information partners: <a style=\"color: #000000\" href=\"https:\/\/www.olx.ua\/uk\/\">OLX.ua<\/a>, <a style=\"color: #000000\" href=\"https:\/\/www.work.ua\/\">Work.ua<\/a><\/strong><\/span><\/p>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Registration is open for everyone. Companies across most industries are going through multiple economic, geopolitical, and social disruptions. Extra pressure comes from today\u2019s customers having more choices and powers than ever, driving competition to unprecedented levels. Traditional omnichannel marketing strategies have lost their efficiency and led to decreased ROI, across software, technology, b2b services and\/or [&hellip;]<\/p>\n","protected":false},"author":10406,"featured_media":460578,"comment_status":"open","ping_status":"closed","template":"","meta":{"inline_featured_image":false},"tags":[],"tribe_events_cat":[33,32],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Online-Lecture: Boosting B2B Marketing Through Customer Education: Best Practices From the World\u2019s Top Tech  - European Business Association<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/eba.com.ua\/event\/online-lektsiya-optymizatsiya-b2b-marketyngu-cherez-programy-navchannya-kliyentiv-najkrashhi-praktyky-vid-providnyh-tehnologichnyh-kompanij-svitu-2023-02-10-14-05\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Online-Lecture: Boosting B2B Marketing Through Customer Education: Best Practices From the World\u2019s Top Tech  - European Business Association\" \/>\n<meta property=\"og:description\" content=\"Registration is open for everyone. Companies across most industries are going through multiple economic, geopolitical, and social disruptions. Extra pressure comes from today\u2019s customers having more choices and powers than ever, driving competition to unprecedented levels. Traditional omnichannel marketing strategies have lost their efficiency and led to decreased ROI, across software, technology, b2b services and\/or [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/eba.com.ua\/event\/online-lektsiya-optymizatsiya-b2b-marketyngu-cherez-programy-navchannya-kliyentiv-najkrashhi-praktyky-vid-providnyh-tehnologichnyh-kompanij-svitu-2023-02-10-14-05\/\" \/>\n<meta property=\"og:site_name\" content=\"European Business Association\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-13T14:24:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/eba.com.ua\/wp-content\/uploads\/2023\/02\/Online-lektsiya-Optymizatsiya-B2B-marketyngu-cherez-programy-navchannya-kliyentiv.png\" \/>\n\t<meta property=\"og:image:width\" content=\"370\" \/>\n\t<meta property=\"og:image:height\" content=\"270\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/eba.com.ua\/event\/online-lektsiya-optymizatsiya-b2b-marketyngu-cherez-programy-navchannya-kliyentiv-najkrashhi-praktyky-vid-providnyh-tehnologichnyh-kompanij-svitu-2023-02-10-14-05\/\",\"url\":\"https:\/\/eba.com.ua\/event\/online-lektsiya-optymizatsiya-b2b-marketyngu-cherez-programy-navchannya-kliyentiv-najkrashhi-praktyky-vid-providnyh-tehnologichnyh-kompanij-svitu-2023-02-10-14-05\/\",\"name\":\"[:ua]Online-\u043b\u0435\u043a\u0446\u0456\u044f: \u041e\u043f\u0442\u0438\u043c\u0456\u0437\u0430\u0446\u0456\u044f B2B \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443 \u0447\u0435\u0440\u0435\u0437 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438 \u043d\u0430\u0432\u0447\u0430\u043d\u043d\u044f \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432: \u043d\u0430\u0439\u043a\u0440\u0430\u0449\u0456 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438 \u0432\u0456\u0434 \u043f\u0440\u043e\u0432\u0456\u0434\u043d\u0438\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0447\u043d\u0438\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0439 \u0441\u0432\u0456\u0442\u0443 [:en]Online-Lecture: Boosting B2B Marketing Through Customer Education: Best Practices From the World\u2019s Top Tech [:] - European Business Association\",\"isPartOf\":{\"@id\":\"https:\/\/eba.com.ua\/#website\"},\"datePublished\":\"2023-02-10T12:05:41+00:00\",\"dateModified\":\"2023-02-13T14:24:21+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/eba.com.ua\/event\/online-lektsiya-optymizatsiya-b2b-marketyngu-cherez-programy-navchannya-kliyentiv-najkrashhi-praktyky-vid-providnyh-tehnologichnyh-kompanij-svitu-2023-02-10-14-05\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/eba.com.ua\/event\/online-lektsiya-optymizatsiya-b2b-marketyngu-cherez-programy-navchannya-kliyentiv-najkrashhi-praktyky-vid-providnyh-tehnologichnyh-kompanij-svitu-2023-02-10-14-05\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/eba.com.ua\/event\/online-lektsiya-optymizatsiya-b2b-marketyngu-cherez-programy-navchannya-kliyentiv-najkrashhi-praktyky-vid-providnyh-tehnologichnyh-kompanij-svitu-2023-02-10-14-05\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/eba.com.ua\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u041f\u043e\u0434\u0456\u0457\",\"item\":\"https:\/\/eba.com.ua\/events\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Online-\u043b\u0435\u043a\u0446\u0456\u044f: \u041e\u043f\u0442\u0438\u043c\u0456\u0437\u0430\u0446\u0456\u044f B2B \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443 \u0447\u0435\u0440\u0435\u0437 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438 \u043d\u0430\u0432\u0447\u0430\u043d\u043d\u044f \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432: \u043d\u0430\u0439\u043a\u0440\u0430\u0449\u0456 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438 \u0432\u0456\u0434 \u043f\u0440\u043e\u0432\u0456\u0434\u043d\u0438\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0447\u043d\u0438\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0439 \u0441\u0432\u0456\u0442\u0443\",\"item\":{\"@type\":\"WebPage\",\"name\":\"[:ua]Online-\u043b\u0435\u043a\u0446\u0456\u044f: \u041e\u043f\u0442\u0438\u043c\u0456\u0437\u0430\u0446\u0456\u044f B2B \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443 \u0447\u0435\u0440\u0435\u0437 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438 \u043d\u0430\u0432\u0447\u0430\u043d\u043d\u044f \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432: \u043d\u0430\u0439\u043a\u0440\u0430\u0449\u0456 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438 \u0432\u0456\u0434 \u043f\u0440\u043e\u0432\u0456\u0434\u043d\u0438\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0447\u043d\u0438\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0439 \u0441\u0432\u0456\u0442\u0443 [:en]Online-Lecture: Boosting B2B Marketing Through Customer Education: Best Practices From the World\u2019s Top Tech  [:]\"}}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/eba.com.ua\/#website\",\"url\":\"https:\/\/eba.com.ua\/\",\"name\":\"European Business Association\",\"description\":\"We are looking for proactive business leaders, who shape the investment climate of Ukraine and ready to supervise the work of the largest and the most influential business-community of Ukraine \u2013 European Business Association!\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/eba.com.ua\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"[:ua]Online-\u043b\u0435\u043a\u0446\u0456\u044f: \u041e\u043f\u0442\u0438\u043c\u0456\u0437\u0430\u0446\u0456\u044f B2B \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443 \u0447\u0435\u0440\u0435\u0437 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438 \u043d\u0430\u0432\u0447\u0430\u043d\u043d\u044f \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432: \u043d\u0430\u0439\u043a\u0440\u0430\u0449\u0456 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438 \u0432\u0456\u0434 \u043f\u0440\u043e\u0432\u0456\u0434\u043d\u0438\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0447\u043d\u0438\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0439 \u0441\u0432\u0456\u0442\u0443 [:en]Online-Lecture: Boosting B2B Marketing Through Customer Education: Best Practices From the World\u2019s Top Tech [:] - European Business Association","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/eba.com.ua\/event\/online-lektsiya-optymizatsiya-b2b-marketyngu-cherez-programy-navchannya-kliyentiv-najkrashhi-praktyky-vid-providnyh-tehnologichnyh-kompanij-svitu-2023-02-10-14-05\/","og_locale":"en_US","og_type":"article","og_title":"Online-Lecture: Boosting B2B Marketing Through Customer Education: Best Practices From the World\u2019s Top Tech  - European Business Association","og_description":"Registration is open for everyone. Companies across most industries are going through multiple economic, geopolitical, and social disruptions. Extra pressure comes from today\u2019s customers having more choices and powers than ever, driving competition to unprecedented levels. Traditional omnichannel marketing strategies have lost their efficiency and led to decreased ROI, across software, technology, b2b services and\/or [&hellip;]","og_url":"https:\/\/eba.com.ua\/event\/online-lektsiya-optymizatsiya-b2b-marketyngu-cherez-programy-navchannya-kliyentiv-najkrashhi-praktyky-vid-providnyh-tehnologichnyh-kompanij-svitu-2023-02-10-14-05\/","og_site_name":"European Business Association","article_modified_time":"2023-02-13T14:24:21+00:00","og_image":[{"width":370,"height":270,"url":"https:\/\/eba.com.ua\/wp-content\/uploads\/2023\/02\/Online-lektsiya-Optymizatsiya-B2B-marketyngu-cherez-programy-navchannya-kliyentiv.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/eba.com.ua\/event\/online-lektsiya-optymizatsiya-b2b-marketyngu-cherez-programy-navchannya-kliyentiv-najkrashhi-praktyky-vid-providnyh-tehnologichnyh-kompanij-svitu-2023-02-10-14-05\/","url":"https:\/\/eba.com.ua\/event\/online-lektsiya-optymizatsiya-b2b-marketyngu-cherez-programy-navchannya-kliyentiv-najkrashhi-praktyky-vid-providnyh-tehnologichnyh-kompanij-svitu-2023-02-10-14-05\/","name":"[:ua]Online-\u043b\u0435\u043a\u0446\u0456\u044f: \u041e\u043f\u0442\u0438\u043c\u0456\u0437\u0430\u0446\u0456\u044f B2B \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443 \u0447\u0435\u0440\u0435\u0437 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438 \u043d\u0430\u0432\u0447\u0430\u043d\u043d\u044f \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432: \u043d\u0430\u0439\u043a\u0440\u0430\u0449\u0456 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438 \u0432\u0456\u0434 \u043f\u0440\u043e\u0432\u0456\u0434\u043d\u0438\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0447\u043d\u0438\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0439 \u0441\u0432\u0456\u0442\u0443 [:en]Online-Lecture: Boosting B2B Marketing Through Customer Education: Best Practices From the World\u2019s Top Tech [:] - European Business Association","isPartOf":{"@id":"https:\/\/eba.com.ua\/#website"},"datePublished":"2023-02-10T12:05:41+00:00","dateModified":"2023-02-13T14:24:21+00:00","breadcrumb":{"@id":"https:\/\/eba.com.ua\/event\/online-lektsiya-optymizatsiya-b2b-marketyngu-cherez-programy-navchannya-kliyentiv-najkrashhi-praktyky-vid-providnyh-tehnologichnyh-kompanij-svitu-2023-02-10-14-05\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/eba.com.ua\/event\/online-lektsiya-optymizatsiya-b2b-marketyngu-cherez-programy-navchannya-kliyentiv-najkrashhi-praktyky-vid-providnyh-tehnologichnyh-kompanij-svitu-2023-02-10-14-05\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/eba.com.ua\/event\/online-lektsiya-optymizatsiya-b2b-marketyngu-cherez-programy-navchannya-kliyentiv-najkrashhi-praktyky-vid-providnyh-tehnologichnyh-kompanij-svitu-2023-02-10-14-05\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/eba.com.ua\/"},{"@type":"ListItem","position":2,"name":"\u041f\u043e\u0434\u0456\u0457","item":"https:\/\/eba.com.ua\/events\/"},{"@type":"ListItem","position":3,"name":"Online-\u043b\u0435\u043a\u0446\u0456\u044f: \u041e\u043f\u0442\u0438\u043c\u0456\u0437\u0430\u0446\u0456\u044f B2B \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443 \u0447\u0435\u0440\u0435\u0437 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438 \u043d\u0430\u0432\u0447\u0430\u043d\u043d\u044f \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432: \u043d\u0430\u0439\u043a\u0440\u0430\u0449\u0456 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438 \u0432\u0456\u0434 \u043f\u0440\u043e\u0432\u0456\u0434\u043d\u0438\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0447\u043d\u0438\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0439 \u0441\u0432\u0456\u0442\u0443","item":{"@type":"WebPage","name":"[:ua]Online-\u043b\u0435\u043a\u0446\u0456\u044f: \u041e\u043f\u0442\u0438\u043c\u0456\u0437\u0430\u0446\u0456\u044f B2B \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443 \u0447\u0435\u0440\u0435\u0437 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438 \u043d\u0430\u0432\u0447\u0430\u043d\u043d\u044f \u043a\u043b\u0456\u0454\u043d\u0442\u0456\u0432: \u043d\u0430\u0439\u043a\u0440\u0430\u0449\u0456 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0438 \u0432\u0456\u0434 \u043f\u0440\u043e\u0432\u0456\u0434\u043d\u0438\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0447\u043d\u0438\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0439 \u0441\u0432\u0456\u0442\u0443 [:en]Online-Lecture: Boosting B2B Marketing Through Customer Education: Best Practices From the World\u2019s Top Tech  [:]"}}]},{"@type":"WebSite","@id":"https:\/\/eba.com.ua\/#website","url":"https:\/\/eba.com.ua\/","name":"European Business Association","description":"We are looking for proactive business leaders, who shape the investment climate of Ukraine and ready to supervise the work of the largest and the most influential business-community of Ukraine \u2013 European Business Association!","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/eba.com.ua\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/eba.com.ua\/en\/wp-json\/wp\/v2\/tribe_events\/460279"}],"collection":[{"href":"https:\/\/eba.com.ua\/en\/wp-json\/wp\/v2\/tribe_events"}],"about":[{"href":"https:\/\/eba.com.ua\/en\/wp-json\/wp\/v2\/types\/tribe_events"}],"author":[{"embeddable":true,"href":"https:\/\/eba.com.ua\/en\/wp-json\/wp\/v2\/users\/10406"}],"replies":[{"embeddable":true,"href":"https:\/\/eba.com.ua\/en\/wp-json\/wp\/v2\/comments?post=460279"}],"version-history":[{"count":2,"href":"https:\/\/eba.com.ua\/en\/wp-json\/wp\/v2\/tribe_events\/460279\/revisions"}],"predecessor-version":[{"id":460301,"href":"https:\/\/eba.com.ua\/en\/wp-json\/wp\/v2\/tribe_events\/460279\/revisions\/460301"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eba.com.ua\/en\/wp-json\/wp\/v2\/media\/460578"}],"wp:attachment":[{"href":"https:\/\/eba.com.ua\/en\/wp-json\/wp\/v2\/media?parent=460279"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eba.com.ua\/en\/wp-json\/wp\/v2\/tags?post=460279"},{"taxonomy":"tribe_events_cat","embeddable":true,"href":"https:\/\/eba.com.ua\/en\/wp-json\/wp\/v2\/tribe_events_cat?post=460279"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}