{"id":269245,"date":"2020-06-01T17:01:22","date_gmt":"2020-06-01T14:01:22","guid":{"rendered":"https:\/\/eba.com.ua\/?post_type=tribe_events&#038;p=269245"},"modified":"2020-06-22T14:09:03","modified_gmt":"2020-06-22T11:09:03","slug":"eba-doing-business-review-syla-brendu-2020-06-01-17-01","status":"publish","type":"tribe_events","link":"https:\/\/eba.com.ua\/en\/event\/eba-doing-business-review-syla-brendu-2020-06-01-17-01\/","title":{"rendered":"[:ua]EBA Doing Business Review: \u0421\u0438\u043b\u0430 \u0431\u0440\u0435\u043d\u0434\u0443[:en]EBA Doing Business Review: Brand Power[:]"},"content":{"rendered":"<p><\/p>\n<p>The struggle for consumer attention has shifted to the online environment, but it does not become less competitive. How can a brand stand out from the similar online offers? Therefore, our next EBA Doing Business Review will be focused on the ways for brands to stay unique in the online mode. In particular, we will focus on the following issues:<\/p>\n<ul>\n<li>How to feel confident in the online environment?<\/li>\n<li>Common mistakes in brand behavior<\/li>\n<li>Developing a brand identity: how to stand out when everyone is online?<\/li>\n<li>How to protect brand reputation?<\/li>\n<\/ul>\n<p><strong>Speakers:<\/strong><\/p>\n<p><strong>Oleksiy Filanovskyi<\/strong>, Co-founder of Filberry, the Marketing Consulting Agency<\/p>\n<p><strong>Katerina Gulenok<\/strong>, Head of PR, Brocard Ukraine             <\/p>\n<p><strong>Anna Buryakovska<\/strong>, PR Director, FONDY           <\/p>\n<p>This live meeting is scheduled for<strong> 17 June, 12:00 <\/strong>and will be streamed via Zoom<strong>.  <\/strong><\/p>\n<p><strong>Link to the live stream will be provided after the <\/strong><strong>registration.<\/strong><\/p>\n<p>We look forward to meeting you at our online discussion!<\/p>\n<p style=\"text-align: center;\"><strong>Main Partner<\/strong><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/fondy.ua\/uk\/\"><img decoding=\"async\" loading=\"lazy\" class=\" wp-image-69622\" src=\"https:\/\/eba.com.ua\/wp-content\/uploads\/2017\/12\/Fondy-e1512465246152-300x139.png\" alt=\"\" width=\"201\" height=\"93\" srcset=\"https:\/\/eba.com.ua\/wp-content\/uploads\/2017\/12\/Fondy-e1512465246152-300x139.png 300w, https:\/\/eba.com.ua\/wp-content\/uploads\/2017\/12\/Fondy-e1512465246152-650x302.png 650w, https:\/\/eba.com.ua\/wp-content\/uploads\/2017\/12\/Fondy-e1512465246152.png 679w\" sizes=\"(max-width: 201px) 100vw, 201px\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><strong>Information Partners<\/strong><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/mind.ua\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-269702 size-full\" src=\"https:\/\/eba.com.ua\/wp-content\/uploads\/2020\/06\/Mind_logo.jpg\" alt=\"\" width=\"170\" height=\"86\" \/><\/a> <a href=\"https:\/\/eba.com.ua\/unlimit-ukraine\/\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-270071\" src=\"https:\/\/eba.com.ua\/wp-content\/uploads\/2020\/06\/uu.jpg\" alt=\"\" width=\"170\" height=\"86\" \/><\/a><\/p>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>The struggle for consumer attention has shifted to the online environment, but it does not become less competitive. How can a brand stand out from the similar online offers? Therefore, our next EBA Doing Business Review will be focused on the ways for brands to stay unique in the online mode. In particular, we will [&hellip;]<\/p>\n","protected":false},"author":1496,"featured_media":269970,"comment_status":"open","ping_status":"closed","template":"","meta":{"inline_featured_image":false},"tags":[],"tribe_events_cat":[46],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>EBA Doing Business Review: Brand Power - European Business Association<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/eba.com.ua\/event\/eba-doing-business-review-syla-brendu-2020-06-01-17-01\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EBA Doing Business Review: Brand Power - European Business Association\" \/>\n<meta property=\"og:description\" content=\"The struggle for consumer attention has shifted to the online environment, but it does not become less competitive. 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