{"id":717008,"date":"2026-02-24T08:58:40","date_gmt":"2026-02-24T06:58:40","guid":{"rendered":"https:\/\/eba.com.ua\/?p=717008"},"modified":"2026-05-20T16:58:54","modified_gmt":"2026-05-20T13:58:54","slug":"chotyry-roky-velykoyi-vijny-yak-pratsyuye-biznes-v-ukrayini","status":"publish","type":"post","link":"https:\/\/eba.com.ua\/en\/chotyry-roky-velykoyi-vijny-yak-pratsyuye-biznes-v-ukrayini\/","title":{"rendered":"[:ua]\u0427\u043e\u0442\u0438\u0440\u0438 \u0440\u043e\u043a\u0438 \u0432\u0435\u043b\u0438\u043a\u043e\u0457 \u0432\u0456\u0439\u043d\u0438: \u044f\u043a \u043f\u0440\u0430\u0446\u044e\u0454 \u0431\u0456\u0437\u043d\u0435\u0441 \u0432 \u0423\u043a\u0440\u0430\u0457\u043d\u0456\u00a0\u00a0[:en]Four years of full-scale war: how business in Ukraine is operating\u00a0[:]"},"content":{"rendered":"<p><\/p>\n<p><span data-contrast=\"auto\">At the beginning of 2026, three-quarters of the European Business Association member companies (76%) are operating at full capacity, while 24% are functioning with certain restrictions.<\/span> <img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-717012 size-full\" src=\"https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/30.png\" alt=\"\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/30.png 1920w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/30-300x169.png 300w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/30-1024x576.png 1024w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/30-768x432.png 768w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/30-1536x864.png 1536w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/30-650x366.png 650w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/30-570x320.png 570w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/30-270x152.png 270w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/30-800x450.png 800w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/30-125x70.png 125w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/30-100x56.png 100w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><span data-contrast=\"auto\">The most common barriers for companies remain geographical restrictions on operations (58%), suspension of work during air-raid sirens (45%), and the forced transition to online formats (40%).<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Business sentiment has become more cautious compared to last year. The proportion of CEOs who assess the current state of their business positively has decreased from 40% to 32%. Meanwhile, the share of those viewing the situation negatively has risen from 14% to 23%, with a further 45% considering it satisfactory.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">These are the findings of the latest &#8220;<\/span><b><span data-contrast=\"auto\">Business During the War<\/span><\/b><span data-contrast=\"auto\">&#8221; survey, conducted by the European Business Association among its member companies.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Forecasts for business dynamics in 2026 have also deteriorated. Thirty-nine per cent of managers expect conditions to worsen in 2026, compared to 29% last year. Conversely, 41% do not foresee significant changes. The proportion of those expecting improvement has shrunk from 32% to 20%.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Entrepreneurs currently highlight the following factors as having the greatest negative impact:<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<ul>\n<li>Attacks on the Ukrainian energy grid (82%)<\/li>\n<li>Shortage of skilled workers (78%)<\/li>\n<li>War and occupation of territories (66%)<\/li>\n<li>Reduction in domestic consumption (46%)<\/li>\n<li>Economic instability (40%)<\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">Despite this, businesses are maintaining relatively stable financial reserves. Notably, 67% of companies have a financial &#8220;safety cushion&#8221; for a year or more, 21% for six months, 10% for a few months, and only 2% report having no reserves.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-717013 size-full\" src=\"https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/31.png\" alt=\"\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/31.png 1920w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/31-300x169.png 300w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/31-1024x576.png 1024w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/31-768x432.png 768w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/31-1536x864.png 1536w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/31-650x366.png 650w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/31-570x320.png 570w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/31-270x152.png 270w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/31-800x450.png 800w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/31-125x70.png 125w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/31-100x56.png 100w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><span data-contrast=\"auto\">Business losses resulting from the war are mounting. As of early 2026, 19% of companies report losses of up to $1 million, 25% report $1\u201310 million, and 20% report over $10 million\u2014an increase from last year&#8217;s 16%. Meanwhile, 11% of companies have suffered no losses, while a quarter of respondents are currently unable to provide an exact valuation.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Business support for the Armed Forces remains steadfast. Currently, 71% of companies support their employees who serve in the military, 56% provide financial assistance, and 37% offer products. Furthermore, 24% of surveyed businesses are involved in community or regional reconstruction.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-717015 size-full\" src=\"https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/33.png\" alt=\"\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/33.png 1920w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/33-300x169.png 300w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/33-1024x576.png 1024w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/33-768x432.png 768w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/33-1536x864.png 1536w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/33-650x366.png 650w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/33-570x320.png 570w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/33-270x152.png 270w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/33-800x450.png 800w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/33-125x70.png 125w, https:\/\/eba.com.ua\/wp-content\/uploads\/2026\/02\/33-100x56.png 100w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><span data-contrast=\"auto\">In 91% of the Association&#8217;s surveyed member companies, there are employees currently serving in the Armed Forces. Recent years have shown a trend towards an increasing number of mobilised staff. <\/span>In 47% of companies, mobilised staff account for up to 10% of the total number of those eligible for military service; i<span data-ccp-props=\"{&quot;335559685&quot;:720,&quot;335559739&quot;:0}\">n 29%, the figure reaches 10\u201320%; i<\/span><span data-ccp-props=\"{&quot;335559685&quot;:720,&quot;335559739&quot;:0}\">n 12%, it is 20\u201330%; i<\/span><span data-ccp-props=\"{&quot;335559685&quot;:720,&quot;335559739&quot;:0}\">n 3%, it exceeds 30%. <\/span><span data-contrast=\"auto\">Approximately half (51%) of companies report that their mobilised or volunteer staff include specialists critical to operations, such as drivers, engineers, mechanics, IT specialists, equipment operators, and managers.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Among the surveyed companies, 10% relocated their offices or production facilities due to Russian aggression in 2025. Specifically, 8% moved within Ukraine, and 2% moved abroad. 83% have not relocated and have no plans to do so, while 7% have not moved but are currently considering it.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Nearly half of the surveyed companies (47%) do not expect the war to end in 2026. Conversely, 24% believe hostilities could conclude this year, while 29% are undecided.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Three-quarters (76%) of EBA member companies will continue to operate in Ukraine regardless of whether hostilities end this year. A further 14% do not have a definitive answer yet, while 10% suggest they might reconsider their presence in the Ukrainian market if the war persists.<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Businesses currently require the most support in the following areas:<\/span><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<ul>\n<li>Improved procedures for employee reservation\u00a0<\/li>\n<li>War risk insurance coverage<\/li>\n<li>A moratorium on inspections<\/li>\n<li>Easing of currency restrictions<\/li>\n<li>Assistance in communication with government authorities\u00a0<\/li>\n<\/ul>\n\t<div class=\"blockquote-custom-big animate-block animate-block--before animate-block--to-right\">\n\n\t\t<div class=\"quote-header\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img src=\"https:\/\/eba.com.ua\/wp-content\/uploads\/2020\/02\/Anna_2020.png\">\n\n\t\t\t\t\t\t\t<span class=\"name\">Anna Derevyanko<\/span>\n\t\t\t\n\t\t\t\t\t\t\t<span class=\"position\">Executive Director of the European Business Association<\/span>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<blockquote class=\"blockquote-custom\">\n\t\t\t\t<span data-contrast=\"auto\">Despite four years of full-scale war, business is demonstrating a high level of resilience and adaptability. Most companies continue to operate at full capacity and support their teams. However, this year we see more restrained assessments and forecasts, which is an understandable reaction to prolonged security, energy, and economic challenges. It is therefore crucial to ensure conditions that help businesses maintain operational stability and continue investing in the country<\/span>.\n\t\t\t<\/blockquote>\n\t\t\t\t\n\t<\/div>\n\n<p><i><span data-contrast=\"auto\">For reference:\u202f<\/span><\/i><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><i><span data-contrast=\"auto\">The survey was conducted between February 3 and 17, 2026. Participants included 131 top managers from European Business Association member companies. Among those surveyed, 61% represent companies with foreign capital, and 39% represent companies with Ukrainian capital. By business size: 41% are medium-sized companies, 37% are large, and 22% are small.<\/span><\/i><span data-ccp-props=\"{&quot;335559739&quot;:0}\">\u00a0<\/span><\/p>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>At the beginning of 2026, three-quarters of the European Business Association member companies (76%) are operating at full capacity, while 24% are functioning with certain restrictions. The most common barriers for companies remain geographical restrictions on operations (58%), suspension of work during air-raid sirens (45%), and the forced transition to online formats (40%).\u00a0 Business sentiment [&hellip;]<\/p>\n","protected":false},"author":33544,"featured_media":717011,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false},"categories":[4,14111,5,22],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Four years of full-scale war: how business in Ukraine is operating\u00a0 - European Business Association<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/eba.com.ua\/chotyry-roky-velykoyi-vijny-yak-pratsyuye-biznes-v-ukrayini\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Four years of full-scale war: how business in Ukraine is operating\u00a0 - European Business Association\" \/>\n<meta property=\"og:description\" content=\"At the beginning of 2026, three-quarters of the European Business Association member companies (76%) are operating at full capacity, while 24% are functioning with certain restrictions. 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