{"id":171478,"date":"2019-03-20T16:00:10","date_gmt":"2019-03-20T14:00:10","guid":{"rendered":"https:\/\/eba.com.ua\/?p=171478"},"modified":"2019-03-22T16:07:31","modified_gmt":"2019-03-22T14:07:31","slug":"vidkryta-lektsiya-tsinnosti-kompaniyi-moda-abo-neobhidnist","status":"publish","type":"post","link":"https:\/\/eba.com.ua\/en\/vidkryta-lektsiya-tsinnosti-kompaniyi-moda-abo-neobhidnist\/","title":{"rendered":"[:ua]\u0412\u0456\u0434\u043a\u0440\u0438\u0442\u0430 \u043b\u0435\u043a\u0446\u0456\u044f: \u0426\u0456\u043d\u043d\u043e\u0441\u0442\u0456 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0457 &#8211; \u043c\u043e\u0434\u0430 \u0430\u0431\u043e \u043d\u0435\u043e\u0431\u0445\u0456\u0434\u043d\u0456\u0441\u0442\u044c[:en]Open Lecture: Company Values \u2013 Fashion or Necessity[:]"},"content":{"rendered":"<p><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone wp-image-171479 size-full\" src=\"https:\/\/eba.com.ua\/wp-content\/uploads\/2019\/03\/Kharkiv_Open_Lecture_20.03.19.jpg\" alt=\"\" width=\"1000\" height=\"657\" srcset=\"https:\/\/eba.com.ua\/wp-content\/uploads\/2019\/03\/Kharkiv_Open_Lecture_20.03.19.jpg 1000w, https:\/\/eba.com.ua\/wp-content\/uploads\/2019\/03\/Kharkiv_Open_Lecture_20.03.19-300x197.jpg 300w, https:\/\/eba.com.ua\/wp-content\/uploads\/2019\/03\/Kharkiv_Open_Lecture_20.03.19-768x505.jpg 768w, https:\/\/eba.com.ua\/wp-content\/uploads\/2019\/03\/Kharkiv_Open_Lecture_20.03.19-650x427.jpg 650w, https:\/\/eba.com.ua\/wp-content\/uploads\/2019\/03\/Kharkiv_Open_Lecture_20.03.19-136x90.jpg 136w, https:\/\/eba.com.ua\/wp-content\/uploads\/2019\/03\/Kharkiv_Open_Lecture_20.03.19-800x526.jpg 800w, https:\/\/eba.com.ua\/wp-content\/uploads\/2019\/03\/Kharkiv_Open_Lecture_20.03.19-100x66.jpg 100w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>The times when the only aim of a company was earning money and making profit are passing by. More and more entrepreneurs reflect on their business philosophy. They define company\u2019s mission and vision statement. However, functioning without values in business is like ultimate fighting: knowing where to go and why, and using any possible methods and tools. Exactly the values add comprehension to company owners and staff, push conscious business development.<\/p>\n<p>The attendees found out about the basic and core values, that allow to differ from competitors, attract employees, clients and partners, holding the same views.<\/p>\n<p><em>\u201cValues are able to bring profit, boost sales and increase revenues. The way of broadcasting them is important. It is worth using all communication channels both audial and visual ones,\u201d<\/em> recommends <strong>Elizabeth Shilova<\/strong>.<\/p>\n<p>Group exercises and understandable way of delivering the sophisticated material involved the participants to active work. They defined values for their companies, developed implementation stages and thought over desirable values for the future.<\/p>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>The times when the only aim of a company was earning money and making profit are passing by. More and more entrepreneurs reflect on their business philosophy. They define company\u2019s mission and vision statement. However, functioning without values in business is like ultimate fighting: knowing where to go and why, and using any possible methods [&hellip;]<\/p>\n","protected":false},"author":4489,"featured_media":171479,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false},"categories":[12],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Open Lecture: Company Values \u2013 Fashion or Necessity - European Business Association<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/eba.com.ua\/vidkryta-lektsiya-tsinnosti-kompaniyi-moda-abo-neobhidnist\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Open Lecture: Company Values \u2013 Fashion or Necessity - European Business Association\" \/>\n<meta property=\"og:description\" content=\"The times when the only aim of a company was earning money and making profit are passing by. More and more entrepreneurs reflect on their business philosophy. They define company\u2019s mission and vision statement. However, functioning without values in business is like ultimate fighting: knowing where to go and why, and using any possible methods [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/eba.com.ua\/vidkryta-lektsiya-tsinnosti-kompaniyi-moda-abo-neobhidnist\/\" \/>\n<meta property=\"og:site_name\" content=\"European Business Association\" \/>\n<meta property=\"article:published_time\" content=\"2019-03-20T14:00:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-03-22T14:07:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/eba.com.ua\/wp-content\/uploads\/2019\/03\/Kharkiv_Open_Lecture_20.03.19.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"657\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Katia Chaikovska\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Katia Chaikovska\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/eba.com.ua\/vidkryta-lektsiya-tsinnosti-kompaniyi-moda-abo-neobhidnist\/\",\"url\":\"https:\/\/eba.com.ua\/vidkryta-lektsiya-tsinnosti-kompaniyi-moda-abo-neobhidnist\/\",\"name\":\"[:ua]\u0412\u0456\u0434\u043a\u0440\u0438\u0442\u0430 \u043b\u0435\u043a\u0446\u0456\u044f: \u0426\u0456\u043d\u043d\u043e\u0441\u0442\u0456 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0457 - \u043c\u043e\u0434\u0430 \u0430\u0431\u043e \u043d\u0435\u043e\u0431\u0445\u0456\u0434\u043d\u0456\u0441\u0442\u044c[:en]Open Lecture: Company Values \u2013 Fashion or Necessity[:] - European Business Association\",\"isPartOf\":{\"@id\":\"https:\/\/eba.com.ua\/#website\"},\"datePublished\":\"2019-03-20T14:00:10+00:00\",\"dateModified\":\"2019-03-22T14:07:31+00:00\",\"author\":{\"@id\":\"https:\/\/eba.com.ua\/#\/schema\/person\/591c0ae4ce3e3490f70325dfb642ac52\"},\"breadcrumb\":{\"@id\":\"https:\/\/eba.com.ua\/vidkryta-lektsiya-tsinnosti-kompaniyi-moda-abo-neobhidnist\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/eba.com.ua\/vidkryta-lektsiya-tsinnosti-kompaniyi-moda-abo-neobhidnist\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/eba.com.ua\/vidkryta-lektsiya-tsinnosti-kompaniyi-moda-abo-neobhidnist\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/eba.com.ua\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u0412\u0456\u0434\u043a\u0440\u0438\u0442\u0430 \u043b\u0435\u043a\u0446\u0456\u044f: \u0426\u0456\u043d\u043d\u043e\u0441\u0442\u0456 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0457 &#8211; 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