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Category Planning Manager, Confectionary & Refreshment, Ukraine & Moldova

  • Country: Ukraine
  • Region: Kyiv
  • Company: Mondelēz Ukraine
  • Created: 02.04.2024

Contact person:



Send your CVs to contact person.

Please pay attention that the European Business Association, registered at Kniaziv Ostrozkykh, building 7, 01029, Kyiv, Ukraine, identification code of legal entity 31811085, neither collects nor in any other way processes your personal data, submitted to the contact person within this vacancy announcement. In order to receive information required by law, in particular on the data controller and purposes of data processing in such cases, etc., please get in touch with the contact person mentioned above.


  • Higher education (e.g. Bachelor degree)
  • At least 5 years of experience in Commercial functions, preferably in consumer products within multinational FMCG company. Experience in Trade marketing /Sales strategy/Category Development will be an advantage.
  • Interpersonal networking skills and credibility to influence decision making at higher levels in the organization
  • Ability to think strategically to formulate own opinions on Commercial issues and communicate these in compelling way in order to build support
  • Proven ability to communicate and influence cross-functionally at all levels in a matrix organization
  • Ability to manage diverse and/or remote team without direct reporting lines
  • Ability to authoritatively and constructively challenge and push back on Sales teams
  • English in business proficiency (oral and written)
  • Strong analytical and planning skills
  • Financial grammar and PnL management
  • Excellent presentation skills (ability to present in a clear and succinct manner to senior audiences)


You'll be the primary contact for sales and marketing for the category and accountable for the overall category commercial plan delivery within the Category, (by customer & Retail Environment) vs Annual plan.

This role leads Integrated Business Process (IBP) and owns the cross-functional alignment & execution of marketing plans, delivering against the budgets & resources to achieve the sales plan, in conjunction with the Sales and Category Marketing team, Finance, Demand planning & CS&L.

  • Define strategy and budgets required to deliver Ukraine & Moldova annual /last forecast plans
  • Develop and execute Ukraine & Moldova Category growth strategy by countries/strategic customers (RE).
  • Lead category Ukraine & Moldova IBP process, Risks/Opps and gap closing
  • Manage budgets (GtN, A&C) & resources to achieve the KPIs by countries (Market share, IMS, Sell ins, Gross Margin, Stocks), in cooperation with Sales, Marketing, Finance depts.
  • Ensure Ukraine & Moldova SAMP (NPD and Commercial initiatives) sufficiency and readiness
  • Define and govern Ukraine & Moldova promotional strategy, Trade Funds ROI by market, Revenue Management initiatives.
  • Deliver a point of purchase program that unlocks category and customer growth drivers and leverages channel based shopper opportunities.
  • Define strategic agenda for key customers and develop customer specific plans that bring to life MDLZ growth drivers whilst delivering against customer strategy/ objectives.
  • Lead the Picture of success in RE’s /customers. Define our in-store success agenda & go to market selling materials (selling stories, POS etc.)
  • Drive distribution and visibility in store via perfect store initiatives
  • Customer/channel reviews: monitor KPIs to ensure category performance across customers/channels (REs) in line with strategic vision
  • Define the category/brands opportunities to increase sales in Business Unit countries
  • Support Price/Pack Architecture & implementation within the overall Sales Team
  • Deliver Organization effectiveness and capability development  

We offer:

  • Unique corporate culture built on the principles of diversity, equity & inclusion
  • Iconic global brands & local jewels
  • Global opportunities for career & development
  • Official employment contract & competitive social package

Employment type:

  • Permanent


  • Kyiv

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