Quite often we receive inquiries from Association member companies about the lack of workers for blue-collar occupations. Every foreign investor who plans to invest in Ukraine also faces this challenges. Understanding the realities and knowing the systemic nature of the problem, we chose one of the tools of its solution – communication – and together with “Perfect PR” independent agency of public communications have developed a major project to increase the prestige of blue-collar jobs.
We would like to invite you to the working meeting-presentation of the project on January 23 at 9.30 in the office of the “Perfect PR” company (3 Saksahanskoho St., office 1) , where we jointly:
- consider the problems of outflow of blue-collar workers abroad;
- carefully examine reasons for the low level of prestige of blue-collar jobs;
- we will offer creative solutions that we, as an all-Ukrainian business organization, can apply to unite efforts to influence the environment and raise the level of perception of the labor profession.
One participant from the company is invited to the event. The event will be relevant for specialists in recruitment, HR, HR marketing, PR and for managers of production companies – Association member companies.
Together we are stronger!