Online-Lecture: Influence Marketing as an Effective Channel for Business

  • Date: 23/07/2020
  • Language: Russian
  • Time: 11:00 - 12:30
  • Fee:free of charge for EBA members

Influence-marketing is a distinct marketing channel that is speeding up. It is a world of powerful influence and advancement through people. 61% of people interact with influencers at least once a day. 87% of buyers clicked the “buy” button immediately after interacting with the influencer on social networks. Now is the time for new strategies based on strong personalities with clear positioning. A time of emotions that fill everything an influencer or favorite blogger touches.

EBA Management Development Centre together with Fly_Academy invite you to take part in the Online-Lecture: Influence Marketing as an Effective Channel for Business.

This Online-Lecture is scheduled for 23 of July at 11:00 and will be streamed via Zoom.us. Link to the live stream will be provided the day before event.


  • Nataliia Pirak, founder of Fly_Academy.
  • Zhenya Blagovisna, strategist of Fedoriv and Fly_Academy.
  • Lena Nikulina, art-director of Fly_Academy.

Target audience: business owners, company marketers, advertising agencies, brand managers.

Topics under discussion:

  • History of influence-marketing.
  • Everything is possible. Cases of the interaction of Ukrainian brands with international influencers: Jay-Z and David Lynch.
  • Fuckups of influencers.
  • How to select bloggers to work with.

Registration is obligatory. To become a participant, please, click the “Register” button. Only the users of the EBA site can register at the event. Number of listeners is limited. Should you have any questions, please, write at development@eba.com.ua or call (044) 496-06-01.


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Nataliia Pirak
founder of Fly_Academy
Zhenya Blagovisna
strategist of Fedoriv and Fly_Academy
Lena Nikulina
art-director of Fly_Academy
Nataliia Pirak
Zhenya Blagovisna
Lena Nikulina

You can send a question to:

Contact person:

Anna Ovdii

044 496 06 01
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Access to the event is possible only for business premium customers of Raiffeisen Bank Aval, who have previously registered in the chat bot at the link

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