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Online-Training: Rules of the Conscious Text

Personal Effectiveness Personal Development
  • Duration:24 September - 01 October
  • Language: Ukrainian
  • Time: 18:00 - 20:00
  • Format:3 days (24, 26 September and 01 October)
  • Fee for EBA members:4500 UAH
  • Early Registration for EBA members:4000 UAH till August 24th
  • Place: Online Zoom
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  Online-Training: Rules of the Conscious Text. Date: 24 September2024. Time: 18:00 20:00. Language: Ukrainian. Format: 3 days (24, 26 September and 01 October). Place: Online Zoom. Most likely text is necessary for your business. Maybe not so genius, often a lot more understandable for the audience. But what is it – normal text? And for what audience? But what if I am not creative and I cannot write? Maybe without text? You see – nothing starts, but questions arrise.   To be able to write to solve business cases – is not necessarily. But what is good – to understand how texts work, how potential readers perceive them and how to make them normal. Texts, but not readers.   On the training you will understand that texts – is not very terrible if you have understandable instruments. That creativity is about solving questions. And that you can do all of this if you train. That is what we plan to do.   Target audience: copywriters: that are working now and future ones to add the list of textual documents; enterpreneurs: to understand what is good and what is bad in texts to clarify and make better the work of contractors or to write by themselves;  PR managers: to systematize and enhance your knowledge;  everybody who wants groove in writing texts.  About trainer: Staska Padalka, Creative group head in agency Qream, ex-copywriter in «Planeta Kino». Lecturer, author of the book «Expecting copywriter», co-creator of the recruitment agency for copywriters.  Topics under discussion:  Rules of copywriting. Creativity vs creativeness. Text that sales. How to come out of stupor.   Tone of Voice. How and to whom brands talk.   Texts editing – what for to pay attention. Typical mistakes in texts are worth escaping.   Trainers. Staska Padalka. Creative group head in agency Qream, ex-copywriter in «Planeta Kino». Lecturer, author of the book «Expecting copywriter», co-creator of the recruitment agency for copywriters. You can send a question to:. Contact person:. Iryna Shevchuk. E-mail [email protected]. Contact Phone. 067 240 90 90.

Most likely text is necessary for your business. Maybe not so genius, often a lot more understandable for the audience. But what is it – normal text? And for what audience? But what if I am not creative and I cannot write? Maybe without text? You see – nothing starts, but questions arrise.  

To be able to write to solve business cases – is not necessarily. But what is good – to understand how texts work, how potential readers perceive them and how to make them normal. Texts, but not readers.  

On the training you will understand that texts – is not very terrible if you have understandable instruments. That creativity is about solving questions. And that you can do all of this if you train. That is what we plan to do.  

Target audience:

  • copywriters: that are working now and future ones to add the list of textual documents;
  • enterpreneurs: to understand what is good and what is bad in texts to clarify and make better the work of contractors or to write by themselves; 
  • PR managers: to systematize and enhance your knowledge; 
  • everybody who wants groove in writing texts. 

About trainer: Staska Padalka, Creative group head in agency Qream, ex-copywriter in «Planeta Kino». Lecturer, author of the book «Expecting copywriter», co-creator of the recruitment agency for copywriters. 

Topics under discussion: 

  1. Rules of copywriting. Creativity vs creativeness. Text that sales. How to come out of stupor.  
  2. Tone of Voice. How and to whom brands talk.  
  3. Texts editing – what for to pay attention. Typical mistakes in texts are worth escaping.  

Trainers

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Staska Padalka
Creative group head in agency Qream, ex-copywriter in «Planeta Kino». Lecturer, author of the book «Expecting copywriter», co-creator of the recruitment agency for copywriters
Staska Padalka

You can send a question to:

Contact person:

Iryna Shevchuk

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067 240 90 90
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