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International Online-Lecture: Intellectual Property Essentials for Ukrainian SMEs – How to Protect Innovation in the EU

  • Date: 05/09/2025 (FRI)
  • Language: English (without translation)
  • Time: 11:00 - 12:30
  • Fee:free of charge for EBA members
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  International Online-Lecture: Intellectual Property Essentials for Ukrainian SMEs – How to Protect Innovation in the EU. Date: 05 September2025. Time: 11:00 12:30. Language: English (without translation). Fee: free of charge for EBA members. Place: Will be online. Protecting innovation and intangible assets is becoming a strategic priority for Ukrainian businesses – especially in the context of EU approximation and internationalisation.  This webinar, delivered by the European IP Helpdesk, will provide a practical introduction to intellectual property rights (IPR) in the EU. We will focus on how Ukrainian SMEs can protect their trade marks and inventions in Europe, with an emphasis on cost-effective tools such as the EU trade mark and the new Unitary Patent system.  This webinar is co-hosted with Global Business for Ukraine (GB4U). EBA Management Development Centre together with Claire Fitz and Michele Dubbini invite you to participate in the International Online-Lecture: Intellectual Property Essentials for Ukrainian SMEs – How to Protect Innovation in the EU.  Target audience: export-oriented SMEs, innovation managers, legal & IP advisors, entrepreneurs  Speakers:  Claire Fritz, Head of IP & Innovation at Eurice GmbH and Coordinator of the European IP Helpdesk, the official IP support initiative of the European Commission. Claire is a seasoned expert in international IP strategy with a strong focus on SME support, EU funding, and knowledge valorisation.  Michele Dubbini, Senior IP Expert and Head of Training at the European IP Helpdesk, specialised in IP valorisation strategy. Michele regularly advises innovative SMEs and startups on how to navigate IP protection in complex regulatory environments.  Questions for discussion:  What IP rights are available to Ukrainian SMEs in the EU?  How does the EU trade mark system work – and when should it be used?  What is the Unitary Patent – and how does it differ from the European Patent?  How can IP strategies support export, innovation, and competitiveness?  What support is available from the European IP Helpdesk?  Registration is obligatory. To become a participant, please, click the “Register” button. Only the users of the EBA site can register at the event. Should you have any questions, please, write at [email protected] or call (044) 496-06-01. Speakers. Michele Dubbini. Senior IP Expert and Head of Training at the European IP Helpdesk, specialised in IP valorisation strategy. Michele regularly advises innovative SMEs and startups on how to navigate IP protection in complex regulatory environments.. Claire Fritz. Head of IP & Innovation at Eurice GmbH and Coordinator of the European IP Helpdesk, the official IP support initiative of the European Commission. Claire is a seasoned expert in international IP strategy with a strong focus on SME support, EU funding, and knowledge valorisation.. You can send a question to:. Contact person:. Daria Chyshkala. E-mail [email protected]. Contact Phone. 050 148 37 98.

Protecting innovation and intangible assets is becoming a strategic priority for Ukrainian businesses – especially in the context of EU approximation and internationalisation. 

This webinar, delivered by the European IP Helpdesk, will provide a practical introduction to intellectual property rights (IPR) in the EU. We will focus on how Ukrainian SMEs can protect their trade marks and inventions in Europe, with an emphasis on cost-effective tools such as the EU trade mark and the new Unitary Patent system. 

This webinar is co-hosted with Global Business for Ukraine (GB4U).

EBA Management Development Centre together with Claire Fitz and Michele Dubbini invite you to participate in the International Online-Lecture: Intellectual Property Essentials for Ukrainian SMEs – How to Protect Innovation in the EU. 

Target audience: export-oriented SMEs, innovation managers, legal & IP advisors, entrepreneurs 

Speakers: 

  • Claire Fritz, Head of IP & Innovation at Eurice GmbH and Coordinator of the European IP Helpdesk, the official IP support initiative of the European Commission. Claire is a seasoned expert in international IP strategy with a strong focus on SME support, EU funding, and knowledge valorisation. 
  • Michele Dubbini, Senior IP Expert and Head of Training at the European IP Helpdesk, specialised in IP valorisation strategy. Michele regularly advises innovative SMEs and startups on how to navigate IP protection in complex regulatory environments. 

Questions for discussion: 

  • What IP rights are available to Ukrainian SMEs in the EU? 
  • How does the EU trade mark system work – and when should it be used? 
  • What is the Unitary Patent – and how does it differ from the European Patent? 
  • How can IP strategies support export, innovation, and competitiveness? 
  • What support is available from the European IP Helpdesk? 

Registration is obligatory. To become a participant, please, click the “Register” button. Only the users of the EBA site can register at the event. Should you have any questions, please, write at [email protected] or call (044) 496-06-01

Speakers

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Michele Dubbini
Senior IP Expert and Head of Training at the European IP Helpdesk, specialised in IP valorisation strategy. Michele regularly advises innovative SMEs and startups on how to navigate IP protection in complex regulatory environments.
Claire Fritz
Head of IP & Innovation at Eurice GmbH and Coordinator of the European IP Helpdesk, the official IP support initiative of the European Commission. Claire is a seasoned expert in international IP strategy with a strong focus on SME support, EU funding, and knowledge valorisation.
Michele Dubbini
Claire Fritz

You can send a question to:

Contact person:

Daria Chyshkala

Contact
050 148 37 98

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