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Let’s Google It: Automotive and Real Estate – Consumer Cycles, Purchase Path, Engagement and Conversion Online. Session 4

  • Date: 05/12/2017 (TUE)
  • Language: Russian
  • Time: 10:00 - 12:00
  • Ticket:free of charge for EBA members
Place:

EBA Kyiv Office, 1A Andriyivskiy Uzviz

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  Let’s Google It: Automotive and Real Estate – Consumer Cycles, Purchase Path, Engagement and Conversion Online. Session 4. Date: 05 December2017. Time: 10:00 12:00. Language: Russian. Ticket: free of charge for EBA members. Place: EBA Kyiv Office, 1A Andriyivskiy Uzviz. EBA Management Development Centre Team together with Google Ukraine invite you to join the Lets Google It: Automotive and Real Estate - Consumer Cycles, Purchase Path, Engagement and Conversion Online. Session 4. When it comes to making a vehicle brand or real estate purchase/rental decision, the shopper has never been more empowered. No longer is research activity confined to a brick & mortar store or face-to-face agency. For example, today more than half of vehicle shopping and real estate Google search queries and YouTube brand reviews come from mobile devices and tablets. Interesting enough, car & real estate shoppers start with an initial consideration set, but are very open to influence by and often consider multiple brands. In fact, 65% of new vehicle or real estate purchasers begin their search with a specific brand but less than 1 in 4 purchase the brand they initially had in mind. Partner: Google Ukraine Target audience: HR Managers, senior managers, PR and marketing managers, CEOs. Topics under discussion: Help automotive brands and distributors, reals estate developers and sellers to deep dive into consumer purchase path digital footprint Learn about Google online tools to help shoppers choose their brands Registration is obligatory. Number of listeners is limited.Speakers. Dmytro Shyliuk. E-commerce, retail & travel industry manager, Google Ukraine. You can send a question to:. Contact person:. Anna Merkulova. E-mail [email protected]. Contact Phone. 044 496 06 01.

EBA Management Development Centre Team together with Google Ukraine invite you to join the Let’s Google It: Automotive and Real Estate – Consumer Cycles, Purchase Path, Engagement and Conversion Online. Session 4.

When it comes to making a vehicle brand or real estate purchase/rental decision, the shopper has never been more empowered. No longer is research activity confined to a brick & mortar store or face-to-face agency. For example, today more than half of vehicle shopping and real estate Google search queries and YouTube brand reviews come from mobile devices and tablets. Interesting enough, car & real estate shoppers start with an initial consideration set, but are very open to influence by and often consider multiple brands. In fact, 65% of new vehicle or real estate purchasers begin their search with a specific brand but less than 1 in 4 purchase the brand they initially had in mind.

Partner: Google Ukraine

Target audience: HR Managers, senior managers, PR and marketing managers, CEOs.

Topics under discussion:

  • Help automotive brands and distributors, reals estate developers and sellers to deep dive into consumer purchase path digital footprint
  • Learn about Google online tools to help shoppers choose their brands

Registration is obligatory. Number of listeners is limited.

Speakers

1 / 1
Dmytro Shyliuk
E-commerce, retail & travel industry manager, Google Ukraine
Dmytro Shyliuk

You can send a question to:

Contact person:

Anna Merkulova

Contact
044 496 06 01
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