PMD Pre-MBA 2019 Module 3. Role of Marketing Communications Strategies

14/ 05/ 2019


The first point in the list of Importance of Marketing Communication is that it helps the management of the company and marketing managers develop a strategic vision about leveraging on the various marketing opportunities and platforms and device the plans that make the company come up with the new and innovative methods to promote the offerings to the customers.

At the third module “Role of Marketing Communications Strategies in an Ultra-competitive Marketplace” Christos Liassides, Academic Director of Postgraduate Studies, Senior Lecturer at the University of Sheffield International Faculty (UK) outlined a number of different key issues of making the best out of communication effort that can ensure the new look of advertising and growth of promotion.

We would like to extend our sincerest thanks and appreciation to Christos Liassides his unsurpassed professionalism and inspiration! Special thanks to our partners: CITY College, International Faculty of the University of Sheffield, BASF, Radisson Blu Hotel, Kyiv Podil, Dip Me, Mind Ua, Unit City. Look forward to the next module on June 8th!


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Christos Liassides
Academis Director of Postgraduate Studies, Senior Lecturer, The University of Sheffield International Faculty (UK)
Christos Liassides


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