PBN also recognized for its corporate positioning and financial communications program for Renaissance Group 23 May 2008 – The PBN Company was named the Eastern European Agency of the Year at last night’s 2008 SABRE Award ceremony in Venice, organized by the Holmes Report, one of the communications industry’s leading professional publications.

The Holmes Report noted that The PBN Company’s unique positioning is due to “the firm’s regional strength in the most critical of the former CIS countries and its experience in the world’s most developed public relations markets.” PBN was also recognized as one of five finalists in its region for the Renaissance Group’s corporate rebranding and positioning program developed by The PBN Company in 2007. The SABRE Awards recognize superior achievement in branding and reputation, focusing on public relations programs that demonstrate the highest standards of innovation, integrity, and effectiveness.

Last year, The PBN Company designed and implemented a comprehensive strategic communications program for Renaissance Group to reposition the Firm as the leading financial, investment and management company specializing in high-opportunity emerging markets. This program included the rollout of a new corporate identity and brand for Renaissance Group; new corporate website, brochure and advertising; international media relations; internal communications; and executive positioning.

“PBN created and executed a complex and highly strategic corporate positioning and communications strategy that balanced Renaissance Group’s need to reinforce our expansive growth in our core Russian/CIS markets, while advancing and realizing our vision to become the investment, finance and management firm of choice in the world’s high-opportunity emerging markets,” said Stephen Jennings, Renaissance Group’s Founder and CEO.

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The PBN Company (www.pbnco.com) is the leading strategic and financial communications and government relations consultancy with a focus on emerging markets. The company has offices in Almaty, Kyiv, London, Moscow, Riga and Washington DC. PBN’s clients include AES, Alliance Bank of Kazakhstan, Bank of New York Mellon, Baltic Beverages Holdings, Basic Element, BP, BristolMyersSquibb, Citi, Enel, Ferrero, Knight Frank, International Paper, Merrill Lynch, Motorola, PepsiCo, Renaissance Group, Rolf Group of Companies, Rosneft, Sony Pictures, Telenor, Unilever, US Department of Treasury and Xerox, among many others.